Monday, March 17, 2008

The "rag-blog" and International...

I was going to profile the new Int'l LoneStar tractor - until - I saw that there was some kind of "tie-in" with that "rag-blog" - Life on the Road. They label themselves as a blog with "discussion and opinion" about the trucking industry. There is little or none of either of any relevance. In reality it's a truly bad online version of (that bird cage liner) Pilot's Challenge Magazine, edited by Mr. Nascar, Steve Smith. And, then there was the advertisement by International that the editors of Fleet Owner magazine want you to think is an article, but is really an advertisement. So read this from the ad - "The interior was designed to provide a clear delineation between the working space of the cockpit and the living space of the sleeper." That said by (*Dr.) Lenora Hardee, chief engineer, human factors and engineering for International. "This is a modern interpretation of what 'classic' is. It is a product that is all about being authentic", says International's chief designer. WHAT KIND OF BULLSHIT IS THIS? International and the rag-blog Life on the Road deserve each other. There is no way any blog can be honest and open about anything when "suits" of a company like International have their thumbs up your ass. That's why we do not accept advertising! The picture courtesy of http://pete-online.com/ *Dr. ? PhD. or medical doctor. I hate when this is not made clear.