another example of the irrelevent dinosaur trucking media - Tom Berg of Heavy Duty Trucking Magazine and TruckingInfo.com. Did anybody hear this? Berg must have been using a megaphone from whatever retirement home he works from. Lockridge has got to have a serious talk with the Sirius/XM engineering department. This is the problem. You could hardly hear Berg. So you have to turn the volume way up. Then Lockridge says something (he actually said very little) and you have to turn the volume way down. If someone actually calls, the volume isn't bad as long as Berg or Lockridge don't say anything. You actually have to drive down the road with your right hand on the volume control. And the commercials, they're absurdly annoyingly loud.
So I've never heard this Berg dude before. I guess he started writing about truck engines or something ever since the first Ford Model T came off the assembly line. Now how many times have you heard me say this: I'm a company driver. I don't care about the engine the company gives me as long as I can move 48,000 lbs. across the country without shifting a thousand times. And they do. So, I, as a company driver, don't care about this model engine or that model engine or what the hell is going to happen this year, next year or in 2010. It is, like the magazine Berg writes for, irrelevent.
And Berg is boring. And old, which makes him boring and SLOW. And Lockridge, because he is cutting his toenails or his doing his taxes or looking at porno or something, let's this boring guy go on and on and on. At 2:26pm, Berg is rambing about whatever and I thought the hour was up and Lockridge would move on to something else. But damn it was only 2:26pm.
And Lockridge's questions? What the? Huh? Hey, Evan do us all a favor and e-mail me a week before you have you're next dinosaur on and I'll send you some intelligent things to ask. Just what is an "automated mechanical transmission?" Ohhhh, automatic transmission?"
By the way Lockridge's wife, Deborah, is the Senior Managing Editor of Heavy Duty Trucking Magazine and Lockridge is himself or was a Contributing Editor. And over on the TruckingInfo.com website is an unpaid advertisement for Lockridge's" guest" from the other day - RoadGorilla.com. All in the family right? Yup.
The only thing all these irrelevant trucking media folks do well is give themselves lots of awards. I don't know how they fit all their incredibly inflated egos in the same building over at Newport Communications. I don't know who reads what they write, but it isn't the average truck driver - company or otherwise. I typically see Heavy Duty Trucking Magazine thrown in with the rest of "those" trucking magazines on the dirty coffee table in the Kenworth dealer. Something to look at while your truck is in the shop.
The photo credit is: http://www.flickr.com/photos/theparadigmshifter/470341923/
